The deal, in plain English.
Last updated 27 May 2026. These terms cover your use of FLWUP. If anything here isn't clear, email info@flwup.com.au and we'll explain.
Who you're agreeing with
FLWUP is operated by FLWUP Pty Ltd, an Australian company based in Melbourne. By creating an account or using the service, you agree to these terms on behalf of yourself and the dealership you represent. If you don't agree, don't use FLWUP.
What FLWUP does
FLWUP connects to a mailbox you authorise, reads inbound replies, drafts responses in your team's voice, and sends follow-ups by email and (optionally) SMS on a schedule you control. You decide whether replies send automatically or wait for a person to approve them. FLWUP is a tool that assists your team — it does not replace your judgement, and you remain responsible for what is sent in your name.
Your account
- You must give accurate sign-up information and keep your login secure.
- You are responsible for everything done under your account and by the users you invite.
- You connect mailboxes via Google or Microsoft OAuth — we never see or store your password, and you can disconnect at any time.
- You must be authorised by your dealership to connect its mailbox and contact its leads.
Consent to contact — your responsibility
This is the important one. FLWUP sends email and SMS to the contacts you load and the leads you capture. You are responsible for having a lawful basis to contact every one of them under the Australian Spam Act 2003 and the Privacy Act, including:
- Having consent (express or inferred) to message each recipient.
- Including accurate sender identification (handled for you in every send).
- Honouring unsubscribe and STOP requests — FLWUP processes these automatically, and you must not override them.
- Not loading purchased, scraped, or otherwise non-consented contact lists.
You indemnify FLWUP against claims arising from messages you send without a lawful basis to contact the recipient.
Acceptable use
Don't use FLWUP to:
- Send spam, scams, or anything misleading or unlawful.
- Impersonate someone else or send on behalf of a business you are not authorised to represent.
- Attempt to break, overload, reverse-engineer, or gain unauthorised access to the service.
- Upload malware or content that infringes someone else’s rights.
We can suspend an account that breaches this section, with notice where practical and immediately where there's a real risk to others.
Your data stays yours
You own your dealership's data. We only use it to run the service, as described in our Privacy Policy. You can export it in a portable format (CSV / JSON) or request deletion at any time. We don't sell your data and we don't use it to train third-party models; AI drafting runs under zero-retention enterprise terms.
Fees and billing
Paid plans are billed monthly in advance through Xero at the price shown when you sign up, plus any usage above your plan's included allowances. Prices are in AUD and exclude GST unless stated. You can cancel any time; cancellation stops future billing but does not refund the current period. We'll give at least 30 days' notice of a price change.
Beta
FLWUP is in active development. Features may change, and occasional downtime or bugs are possible. We work hard to keep it reliable but provide the service on an "as is" and "as available" basis during this period.
Intellectual property
FLWUP, including its software, design, and brand, is owned by FLWUP Pty Ltd. These terms don't transfer any of that to you — you get a limited, revocable right to use the service while your account is active. The content you create and the data you load remain yours.
Liability
To the extent permitted by law, FLWUP is not liable for indirect or consequential loss, lost profits, or loss of data, and our total liability for any claim is limited to the fees you paid us in the three months before the claim. Nothing in these terms excludes rights you have under the Australian Consumer Law that cannot lawfully be excluded.
Termination
You can close your account at any time. We can suspend or end access for a material breach of these terms, or wind down the service with reasonable notice. On termination we retain your data for 90 days (in case you return) then delete it, unless you ask us to delete it sooner.
Governing law
These terms are governed by the laws of Victoria, Australia, and the courts of Victoria have non-exclusive jurisdiction over any dispute.
Changes to these terms
If we make material changes we'll email account holders at least 30 days before they take effect. Minor wording changes will be reflected in the "last updated" date at the top of this page. Continuing to use FLWUP after changes take effect means you accept them.
Contact
FLWUP Pty Ltd
Melbourne, Victoria, Australia
info@flwup.com.au
